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Book Advertising Details
Advertising space can now be booked for the next annual issue of the Little Pink Book. The 3rd issue for the Western Cape and the 2nd issue for Gauteng will be on sale from the end of August 2010. Both issues of the Little Pink Book are area spesific and contains information and details only relevant to the province that the book is distributed in.
Book size and spesifications:
Closed, the book is half the size of a conventional A5 diary. It opens up to two landscape A6 pages side by side and consists of 240 pages. It has a hard cover, covered with a luxury pink textured paper. Adverts and articles are printed of quality glossy paper and Non-Smudging paper is provided for notes. 4000 Copies of the Western Cape edition and 4000 Copies of the Gauteng edition will be printed. The Little Pink Book is printed annually.
Content:
Wedding events calendar; Wedding terminology; 2010, 2011, 2012 calendars; Articles; Supplier & service costing guidelines; Who’s Who photo pages (Industry leaders & advertisers); Checklists (9-12 months, 6-8 months, 4-5 months, 1- 2 months, 1- 2 weeks, 3 days before) – Compiled by top wedding coordinators; Budget template; Space for consultation notes; Venue listings – 40 top venues in Western Cape; Wedding directory listings by type; Space for message from best friend and mother; Blank pages for notes
Distribution:
• 7000 Copies printed and distributed (3500 for Gauteng and 3500 for Western Cape)
• Sold for R95 each at wedding expos, selected bookstores and retailers – see shop page bookshop for full list.
• Advertisers get allocation of books – gifts for clients
• Sold online on Kalahari.net, Amazon.com and The Aleit Shop – see the shop page.
Exposure on wedding websites:
• Cape Weddings (www.capeweddings.co.za)
• SA Weddings (www.SAweddings.co.za)
• Konfetti Magazine (www.konfetti.co.za)
• WeddingSA (www.weddingsa.co.za)
• SA Venues (www.sa-venues.com)
Advertising options: (Follow this link to see examples)
• Bookmark
• Double Page Advert
• Full Page Advert
• Venue Listing
• Wedding Coordinator
• Directory Listing
Request pricing details on the above advertising options.
Related Posts
There are 6 book advertising options to choose from. More than one type of advert can be taken in conjunction to increase exposure throughout the book.
The number of advertisers per category is limited to 12. This ensures only the highest quality suppliers as well as a balanced book. This rule does not apply to the Venues category where, we list the top 40 venues in the region.
Read more below. Get Pricing Details.
1. Bookmark:
The Bookmark is the highest from of exposure you can get in the Little Pink Book. It is the size of a normal business card and space is available on one or both sides.
Better...
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1. Banner Advertising
Our banner adverts are definitely the most effective means of advertising on the Little Pink Book website. Your banner will be one of only 10 to be rolled over every 5 seconds. The Banner adverts are visible throughout the website even if you navigate to another page.
On average, a visitor spends just under 5 minutes on our website. This means the user will see your banner advert about 6 times for a duration of 5 seconds – in total, 30 seconds of direct exposure! The human eye is drawn to movement and will therefore automatically be drawn to the banner adverts that constantly...
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Content of Adverts:
Advert content should…
Be related to the wedding industry and appeal to the bride to be
Not be offensive or sexually explicit
Spell checked and grammatically correct.
Adverts can be rejected should it not comply with the specifications set out above. Advertisers can resubmit adverts before the copy deadline if an advert was rejected.
1. Bookmark:
This advert can be designed in both portrait or landscape formats.
Trim size – 80 x 50mm
Size including 5mm bleed – 90 x 60mm
Type Area – 35 x 65mm
File format – PDF or JPG in CMYK of 300 dpi
2. Double...
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11-02-2010 · Uncategorized
Riebeek Kasteel
One thing you need to know about Riebeek Kasteel is that it’s no longer a secret. Which isn’t to say that you won’t enjoy yourself immensely in this gorgeous little town nestled up against the Kasteelberg Mountain roughly an hour’s drive from Cape Town, but if the cost of homes is anything to go by (and there are at least four estate agencies jostling for attention on the square as you enter town) then people are lining up for their spot in the sun in…
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WIN a 3 night stay at the biggest game reserve in the Southern Cape – Plettenberg Bay Game Reserve – and discover an “Out of Africa” experience just outside the seaside town of Plettenberg Bay on the Garden Route …
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The Aleit Blog
The summer months are undoubtedly the most popular time to celebrate a wedding. However, the weather can be scorchingly hot and it’s always a good idea to the strength of the African sun into account! Here are a couple of indispensable tips on how to keep things cool at a summer wedding:
• Choose a venue that has plenty of shade. If your ceremony or reception is indoors, be sure to check if there is air conditioning.
• Consider the time of your wedding. A late afternoon or early morning wedding might be a better option during the hot summer months.
• Offer guests plenty of refreshments at pre-ceremony...
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16-10-2009 · Publications
16-10-2009 · Publications
The Spring issue of MY DAY wedding magazine has hit the shelves. MY DAY magazine is a real gem, well laid out, modern and stylish. It is aimed at the bride getting married in the Western Cape and is packed with articles, tips and information that will inspire! Pick up the latest issue from all leading book retailers in the Western Cape.
Some of the features in this issue:
11 x Real Weddings for inspiration!
Decor Trends
Travel Insurance
Bridal Fashion
Honeymoon Destinations: Thailand
Budgeting tips
The MY DAY magazine is Published by Elna Coetzer and has contributions by The Aleit Group, Wedding Concepts...
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09-02-2010 · Uncategorized
There’s a lot to be said for hiking. It’s a good way to exercise whilst saving you from the exotic body odours and dubious cleanliness of gym changing rooms. It forces you from out behind the latest Youtube video of a cat falling off a TV and into the great outdoors where our ancestors once roamed freely without the help of GPS.
And roam they did, particularly in Southern Africa where being a nomadic tribesman was the “in” thing for thousands of years. Maybe, as a South African, I’ve never…
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10-02-2010 · Uncategorized
Dale Steyn
Proteas crush India in just four days
India made a valiant effort to stave off an innings defeat against South Africa in the first test at Jamtha Stadium in Nagpur yesterday, but in the end it was to no avail as they crashed to an innings-and-six run defeat. The Proteas’ win was set up by a mammoth 340-run third wicket, first innings partnership between Hashim Amla and Jacques Kallis, which knocked the stuffing out of the home side.
Amla eventually carried his bat through the…
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